Whole Beans (All Flavours)

I first discovered The Laughing Pug in Roma at the Big Rig of all places, had a cup and walked away with 1kg. It filled a gap that had been missing since my first roaster moved on and I hadn’t found a bean that I truly loved since. I have picked up twice from their warehouse and both times it was a very pleasant experience. Traveling to Melbourne over xmas I also bought some coffee bags for the road, and I was surprised that they were still fresh after 3 1/2 months.

Love these brands they are bloody delicious

After all the hype and the endless emails (someone please take the marketing department’s email account access away) I looked forward to trying the whole beans (Dogfather, and Capo) after finding the drip coffees okay (as one of my family commented: midway between proper coffee and instant coffee). Both the Dogfather and the Capo are described as ‘medium’ roasts, but one look at the dark, glossy (oily, even?) beans and a good sniff and that description went out the window. One dreads to imagine what the ‘dark’or heavy roast is like. Fortunately the taste was better - fitting the ‘medium’ roast description on the pack in both flavour and body. The fruit was evident as well, but nowhere near the best I’ve had. In fact, if I hadn’t endured the endless email promotions and origin story, and been served these coffees blind, I would have guessed a cheap supermarket blend (specifically a bulk purchase of Vittoria espresso beans I bought years ago that ranks as the worst coffee I’ve ever bought or drunk.

I should end on a positive note and say that I don’t mind the drip coffee and will probably use it for work or holidays when fresh coffee isn’t easy to get hold of and I don’t have my machine. (Japan has the best of this form of coffee, for my money.) As for the beans, I drink and try a lot of different coffees (mostly black, occasionally with milk) and I wonder if you need to have another look at the roasting side of your business to capture what I suspect are good quality beans.
And as for the endless saga of the origin story, just one email would have been enough.

Thanks for the opportunity to comment.

Love this coffee, it is so smooth and tastes like pure gold.

Great Coffee Beans but getting smashed with junk emails from laughing Pug. Turns me off buying from them again😡